This Retail Week virtual event - in partnership with Okta - brings together an expert panel to uncover how retailers can reshape their digital strategies and create a holistic view of the customer.
We were joined by The Very Group chief data officer Steve Pimblett, Never Fully Dressed founder Lucy Aylen, and Okta director of solutions marketing for EMEA Ian Lowe to discuss:· How to evolve your digital strategy from a reactionary to growth mindset· Navigating the new customer journey: the browsing and buying behaviours you need to be aware of· How to win spend and influence shoppers: the vital role trust and identity play in increasing your customer lifetime value.